Moving & Storage

Safebound Moving & Storage

We did not build their website. We ran their ads and built their intake team. The campaigns brought in over 5,000 leads, and an AI voice and SMS agent calls every new lead within seconds, qualifies it, and books the appointment straight into the GoHighLevel CRM we set up. Nights and weekends included.

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The Build

What’s running behind the scenes

4,178 appointments booked, AI voice and SMS agent.

Paid ads AI voice & SMS agent GoHighLevel CRM Webhooks & triggers Automations

Inside the Safebound Moving & Storage system

The Case Study

Inside the ads and the AI booking system

The ads we ran, the system that calls every lead, how it decides when to call, and what a month of it costs.

The brief

More leads than a sales team can call back

Safebound needed two things: a steady flow of long distance moving leads of their own, and a way to reach every one of them before a competitor did, including 11pm on a Saturday when nobody is sitting at a desk.

The problem
- Leaning on aggregators instead of leads of their own
- Leads going cold overnight and on weekends
- Reps spending the day dialing instead of closing
What we built
- Paid ad campaigns that brought in over 5,000 leads
- An AI voice and SMS agent that calls and texts every new lead in seconds
- A late hours workflow so nights and weekends still get an answer

The ads

Over 5,000 leads from paid ads

We ran Safebound's paid ad campaigns for long distance moves, with creative built around the offer people respond to: save on the move, backed by real reviews. Every lead the ads produced went straight into the CRM pipeline, so the AI agent was calling it within seconds.

5,000+leads generated from our ads

Ad creative built around long distance moves and the savings offer
Leads delivered straight into GoHighLevel, not a spreadsheet
Every ad lead called or texted by the AI agent in seconds

How it decides when to call

The whole intake layer lives in GoHighLevel. We did not build Safebound's website. We built the system that picks up what the website sends it. Nine published workflows, each owning one job, so changing the late hours logic cannot quietly break the appointment reminders.

Weekday evenings 6pm to 10pm, Saturdays 2pm to 10pm, Sundays 9am to 10pm get a live AI call
Anything outside those hours gets texted instead, so nobody is dialed at 3am
The trigger is opportunity created, not a form submit, so every lead source behaves the same
Once a lead qualifies the system tags it, books the appointment and notifies the rep who owns it

A month of dialing, measured

The agent's own call center figures for the thirty days between April 12 and May 12, 2025. Nothing here is projected or annualized. 811 outbound calls for $25.11 works out to nine cents per appointment booked, and that appointment count includes the ones the SMS agent booked without a call ever connecting.